Ads and Ad Lib

Good evening listeners and thanks for joining me once again here on the Airwaves of Radio 2MR, Sydney’s best kept radio secret. I’m Stefan Sojka and tonight I will be sharing with you a selection of Ads and Ad Libs. This program has been designed my Max Rowley, of the Max Rowley Media Academy, to develop my ability to present commercials and ad libs in a natural speaking manner.

There is no point in having a commercial voice, and an ad lib voice. The approach may be different between the hard, medium and soft sell commercial styles within the broadcasting industry when it comes to production commercials, but the comfortable, relaxed style of ad-lib must be in perfect balance with “Live reads” in your own on-air shift.

The time is now ______________ I’m Stefan Sojka.

We’re inviting your comments about this important aspect of radio broadcasting in the MRMA workshop later tonight, so call now to pre-register your comments for inclusion in the discussion tonight 9877 5544 is the number. That’s 9877 5544. If we think you have something worth mentioning, we will bring it up during our round table discussions, otherwise you can just sit down and shut up, while Ken skulls another beer and relates more Horror Stories from Customs.

Do you have anything to declare? When entering or returning to Australia, you have the responsibility to obey the Laws of the land. Laws that protect you and every Australian. Australian Customs Officers are there to help make your stay more pleasant and prevent you from getting into trouble. So when you hear that unmistakeable snapping sound of a rubber glove being put on… just relax… it’s for your own good, and the good of every Australian. Australian Customs… The long arm of the Law is right behind you.

Well the Olympics are upon us and what a farce it is already. Genetically Mutated steroid-filled Human Growth Hormone enhanced freaks are streaming in from around the world to share the spirit that is cheating.
And all the high and mighty Aussie champions that are swearing allegiance to a drug-free Olympics are the biggest cheats of all, because they have multi-million dollar institutes of sport and corporate sponsorship, that put them head and shoulders above any poor amateur from a developing nation - who has to work for a living and can only train on weekends by herding buffalo or running through jungles to avoid torture and murder by government backed militia groups – militia groups sponsored by the same companies that sponsor the Olympics. I guess that’s one way to eliminate your competition and guarantee more Gold for Australia. Personally I’d like to see more clean running water for Laos.

I’m Stefan Sojka, the time is Now ____________

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9877 5544, were taking calls now for our Workshop discussion later this evening 9877 5544.

The S11 protest of the World Economic forum in Melbourne has been a big event today, with confrontations with police and an overall successful blockade of the Casino by the protesters. Now I am all for the protesters message, which is essentially that a world run by corporate entities who by their very nature must put profit before people. However, a protest is just not the way to do it. The protesters always end up looking like dole bludging hippies – I mean, how do they find time to go to the protest, huh? The police will always support the government, so they will always use force to remove the dole bludging hippies, and the corporations continue to do exactly what they set out to do… make more money and control the world. How many times have we seen protests, from Tianemin Square to Seattle – and they never achieve anything? Get smart protesters… start your own corporations and compete! If what you believe in is the better way to go, you will win out in the market place. But what will your corporation sell, you ask? Food Clothing Shelter, Transport - Sex Drugs and Rock and Roll! You’ll rule the world!

This is 2MR

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Well, Friday night is the big opening ceremony. As philosophically opposed to the Olympics as I am, I have never been opposed to sitting back and enjoying a good sing song, over-blown rock-eisteddford and cracker night. That is why I am holding an Olympics Opening Ceremony Party at my place on Friday night. Yes you are all invited to come along, share the spirit of corruption, cheating and counter-terrorism, and watch the spectacle from the vantage point of my huge 10th floor balcony overlooking the old Homebush Bay Abbatoir. We will have four big TV’s out there to keep up with the TV coverage, a cable internet connection downloading images of athletes taking dumps on The Olympic Village toilet Cam and a birds eye view of the mushroom cloud when the Iraqi terrorist disguised as a SOCOG official - triggers his briefcase-sized hydrogen bomb. The party kicks off at 5.00, and doesn’t stop until we’re vapourized or arrested. Oh and it’s BYO everything, you think I’m going to provide a venue AND cater it? Stuff you, freeloaders. Talk to me after the program about the finer details.

The time is now ____________

The Max Rowley Media Academy Workshop is an opportunity to Network like you’ve never networked before. Workshop is a chance to share your life experiences, your skill sets, your contacts and your junk food with your fellow classmates. Only last week after one and a half light beers and some barbecue flavoured kettle chips, Bevan agreed to Crack my neck for half price, and Ken Willis gave me a two-for-the-price-of-one cavity search discount voucher. Joe Zingini is going to drop a V8 into my Diahatsu Mira, Trish Mctaggart has secured me a lifetime pass to every nightclub and rave party this side of the north Pole and Rodrigo has agreed to put me in touch with some friends of his who run a regular freight service that departs Antofagasta at the end of every harvest season. Workshop is a vital part of your training at the academy, and Max is always there to broker the deals and offer his advice at every step of the negotiation process. If you never make it in radio, MRMA workshop will damn well guarantee you make it in Life. Workshop, so much more than just an after class piss-up.

This is Stefan Sojka, and that was my lesson 29, term three here on 2MR. Ads and Ad Lib I hope you enjoyed it. Please join me next week when I bring you a Pot Pourri show. That should be very interesting. Until then stick around for the Christian Bishov Hour of Power. Til next week, from me.. it’s goodnight!!!